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Facebook, eBay unveil plans to drive future of commerce


Facebook, the world’s largest social-networking platform, is tapping eBay’s commerce platform to create new social shopping experiences for hundreds of millions of consumers.

Specifically, eBay is integrating Facebook’s new Open Graph 2.0 functionality into its global commerce systems, which come under the umbrella of a new business unit called X.commerce, and include eBay, PayPal, and Magento (which has built shopping sites for 100,000 merchants). The news was announced at Innovate, eBay’s developer conference, being held today through Friday in San Francisco. (via

  1. towermarketing posted this
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Tower Marketing

Our goal is to help our clients reach, attract, and persuade their audiences to do business with them and to buy their products and services. There’s a lot to be gained from smart, creative approaches to your traditional and interactive marketing and advertising objectives.

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creative [adj] artistic, imaginative - Characterized by or productive of new things or new ideas: clever, cool, fertile, formative, gifted, hip, innovational, innovative, innovatory, inspired, inventive, leading-edge, original, originative, productive, prolific, stimulating, visionary.

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